Tuesday 12 April 2011

Evaluation - How did you use new media technologies in the construction and research, planning and evaluation stages?

Over the course of our project, I feel that my knowledge of new media technologies has grown from basic the understanding of editing software and that I now am capable of using appropriate, specific programs such as Photoshop to create professional and high quality media work. It is because of this development that I believe we were able to produce our final project at a high standard.

In regards to the construction of our project, we used a 'Cisco Flip video Ultra HD' to film our trailer. As we had used a more traditional camera in our preliminary and 1st year projects, we had to learn how to use the camera as quickly and thoroughly as possible in order to start filming. Fortunately the flip camera has a simple format in which video files can be directly transferred to a computer through the in-built USB, so uploading clips in order to edit them posed no problem for us.
To edit our film we used the program 'Coral video studio Pro' which we had easy access to as it was installed on the school computers. We used this media technology to 'cut' our film clips and re-order them, input sound files and sound effects (such as the door opening), distort the colours of particular clips and adding titles (fading to black for the introductions) and distorting the speed of clips (slow-motion for the car slide scene). We also used the 'fade to black' effect multiple times to ensure the transition of one clip to another was smooth.
The four music tracks that feature in our trailer were all downloaded from 'www.audionetworkplc.com'. We had prior experience with this website as we had utilised it for both of our previous projects. The sound files were all relatively cheap (59p) which meant that they were within our monetary range and we could search the site for the exact type of music we were hoping for.

For our research, we used YouTube to search for examples of professional film trailers and analyse them. This was particularly useful as we could view any trailer repeatedly to ensure we didn't miss any details that may have helped in the construction of our own trailer.
We also used 'www.facebook.com' and 'www.blogger.com' as outlets for our questionnaire research. These websites were used as they are recent forms of media and are currently very popular, and we therefore decided these sites were the best way to distribute our questionnaire to the most amount of people.

To plan our project we used a series of email conversations (as shown earlier in this blog). We did this on order to ensure that we agreed on project decisions (such as which clips would be used) and to determine the time and location of each film clip.
We also used 'Microsoft Excel' to construct a filming schedule so that we could distribute it to each actor and confirm that each required person could be available on the necessary day and time.

To evaluate our trailer we used a combination of 'www.facebook.com', 'www.blogger.com' and 'www.youtube.com', specifically enabling the ability to leave comments anonymously. This therefore allowed us to analyse these comments and use them as feedback for our evaluation.

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